IN THE NEWS: ITS Logistics leader urges industry to make people-focused investments in 2025
FreightWaves
November 21, 2024
Brinley Hinerman
FROM THE ARTICLE: Josh Allen, Chief Commercial Officer at ITS Logistics, on Thursday said logistics firms should refocus their investments in 2025 to develop the companies and their workforce.
Allen said he was drawn to ITS Logistics because of its people and culture, which are the foundation of the company. The 3PL works to empower its employees and grow their careers through technological development, which Allen said is a worthwhile investment and moves away from a transactional approach.
“I am absolutely drinking the Kool-Aid all day of ‘we are empowering futures … but really investing in those people that we can see every day,’” he said during his conversation with FreightWaves CEO Craig Fuller at FreightWaves’ F3: Future of Freight Festival.
Speaking on technological advancements, Allen said there is a “lot of focus on displacing the human being and displacing the culture and the talent that we just talked about.” Instead, he urged companies to reframe their tech development to focus on improving efficiency by “building technology that makes people better.”
Allen recommended companies abandon viewing partnerships through a transactional lens and instead fully commit to building a meaningful relationship through investments.